Where great branding meets words that actually sound like you.

I’m Allison Derr, a copywriter with 10+ years of experience helping fashion and lifestyle brands sound like themselves—but cooler.

“Allison is a skilled and talented copywriter. I've worked with her for three years as a freelancer, but it truly felt like she was part of the team with the way she understood our brand and integrated with our proces.”

Jenn Nguyen
Marketing Director, Z SUPPLY
“Allison has worked on a number of different brands, campaigns and projects with me for years. She’s talented, dependable, and incredibly adaptable in a fast-paced and ever changing environment. From jewelry to home goods to fashion and beyond, Allison can hone in on a distinct voice and message quickly and effectively.”

Linda Russom
Owner, Linda Jean Design
“Allison has been Prism’s copywriter for eight years, shaping everything from emails and web copy to social posts and blog features. She deeply understands Prism’s customer, our evolving trends, and our unique voice. She’s even crafted countless letters to our community in my voice as founder—a delicate task she delivers with heart and thoughtfulness every single time. She has remained flexible and loyal through Prism’s successes and challenges over the years, and I can’t recommend her enough.”

Dayna Mance
Owner, Prism Boutique

“Allison is a skilled and talented copywriter. I've worked with her for three years as a freelancer, but it truly felt like she was part of the team with the way she understood our brand and integrated with our proces.”